How to Create a ASO Campaign

Follow these simple steps to launch your ASO campaign on ASOeShop

8 Steps to Success
01

Choose Your Platform

Select the platform for your app: Android or iOS. Each platform has different ASO requirements and optimization strategies.

Android Apps
Google Play Store Optimization
iOS Apps
Apple App Store Optimization
Pro Tip: Choose the platform where your app is already published. You can create separate campaigns for each platform.
02

Select Campaign Type

Choose the type of ASO campaign that best fits your app's optimization needs. Each campaign type targets different aspects of app store performance.

Package Installs
Standard app installs
Keyword Installs
Target specific keywords
App Feedback
Boost star ratings
App Engagements
Generate user reviews
Important: Different campaign types have different pricing and may include additional configuration options. Choose based on your specific ASO goals.
03

Select Your App

Choose the app you want to optimize from your added applications. If you haven't added your app yet, you'll need to do that first.

Select from My Apps

Choose from your previously added apps

Dropdown selection
Add New App

Add your app to the system first

Required before campaign
Pro Tip: Make sure your app is live in the selected app store before creating campaigns. You can add multiple apps and run different campaigns for each.
04

Choose Target Country

Select the country where you want to run your ASO campaign. Country selection affects pricing, competition, and campaign performance.

Single Country
Target specific market
United States
Default selection
Country Search
Find your target market
Important: Country selection impacts campaign pricing and effectiveness. Choose based on your app's target audience and market research.
05

Set Campaign Conversions

Configure your campaign's delivery parameters including quantity, daily limits, and duration for optimal pacing and results.

Daily Cap

Maximum deliveries per day

Minimum 5 per day
Campaign Duration

How many days to run

1-14 days
Total Conversions

Auto-calculated total

Daily Cap × Duration
Tip: Start with smaller daily caps and scale up based on performance. Higher daily volumes may improve ranking but require more budget.
06

Configure Additional Options

Based on your campaign type, configure additional settings like keywords, feedback, engagements, and delivery preferences.

For Keyword Campaigns:
  • Select target keywords
  • Check current rankings
  • Add new keywords
For Feedback/Engagement Campaigns:
  • Configure star ratings
  • Set review quantities
  • Choose delivery type
Policy Warning: Motivated ratings and reviews may violate app store policies. Consider using managed services for guaranteed compliance.
07

Review Campaign Details

Double-check all your campaign settings before proceeding to payment and launch.

Campaign Summary:
  • App and platform details
  • Campaign type and targets
  • Country targeting settings
  • Conversion goals and budget
Final Validation:
  • App is live in app store
  • All required fields completed
  • Budget and payment ready
  • Review terms and conditions
Important: Take time to review all settings. Once launched, some campaign parameters cannot be changed.
08

Review and Launch

Final review before going live. Ensure all ASO campaign settings are correct before launching your optimization campaign.

Pre-Launch Checklist:
  • Review app details and targeting
  • Check service quantity and budget
  • View campaign summary
  • Confirm payment method
Launch Requirements:
  • Accept terms and conditions
  • Verify payment information
  • Launch your ASO campaign!
Critical: Ensure your app is live in the selected app store and all details are accurate before launching to avoid campaign issues.

Ready to Boost Your App?

Create your first ASO campaign today and improve your app's visibility in app stores worldwide.

Create ASO Campaign Now