Getting Started with CPE Keyword Search Campaigns

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Written by Luisa Woodfine Updated over a week ago

What is Keyword Search Campaign?

Conversion = Search + Install + Open + Keep for 3-7 Days

Search campaigns will redirect to a landing page and give the users keywords they are supposed to use for a Google Play search. Multiple keyword sets can be entered by separating them with a semicolon (;), they will be distributed evenly among users. Make sure the app is within the first 100 search results for each keyword set and targeted country.

 

How to create Keyword Search Campaign?

You can create keyword search campaign at https://app.asoeshop.com/campaign/add?platform=android by selecting the "CPE - Keyword" option in the Campaign Type field accordingly.

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